Product Review websites abound on the web, but they're far from all being equal in regards to honesty and integrity. Many product review sites appear to be unbiased initially glance, but further inspection indicates their true intent: to only promote products favorably, so they can earn money via affiliate links https://allhewants.com.
Here certainly are a few approaches to assess if a site and its owner(s) are just inside for the amount of money, or if they give honest truly neutral, consumer-oriented product critiques:
1. Who Runs the Site? A genuine review site can have an About/Bio/or Info page that details who owns the site (and oftentimes why they started it.) Too many sites that claim to be 'product review' sites are really run by affiliates posing as "honest" reviewers, when actually their sole intent would be to only recommend every product they write about https://artofbeautyproducts.com.
2. Do the Reviewers or Site Owners Purchase The Products Themselves? This can be a critical factor for review integrity. Just like scientific studies, there is a strong proclivity towards favorable bias of something if the reviewer did not buy it himself. The truth that a writer pays for the product(s) him or herself speaks volumes about their impartiality and ability to remain objective through the length of the review https://natureprovides.com.
3. Does the Website Review an Array of Products or Only One? A site that reviews a variety of products is more probably be neutral and a real review site than the usual site where merely a single product is reviewed. Why would someone head to the difficulty of building a site for only one product and then give it a negative review? Needless to say the review will undoubtedly be positive (although at times they might throw in a negative comment or two to provide the looks of being impartial.)
Single-product-sites are favored by affiliate marketers since the search engines give strong weight to using keywords in the domain name (url title.) So if the product being reviewed is 'Acme List Building Secrets', then using a domain of 'AcmeListBuildingSecretsReview' will often give that site a greater position in the search engines https://www.turfonemfg.com.
4. Do the Reviewers Have Only Positive Items to Say concerning the Products They Review? A truly neutral product review site can have both positive and negative reviews. If all of the reviews on a site are glowing, and every product is endorsed, then there's a good bet that the reviewer is serving their own interests instead of the of the consumer.
5. Does the Review Headline Utilize the Word 'Scam'? This can be a classic tactic used by many unscrupulous reviewers to utilize keywords in the title in addition to to provide the looks of shoring up the trust factor. An example headline might read, "Is Acme List Building Secrets a Scam?" - because it utilizes the keyword phrase in the title, in addition to that phrase will mirror what people type in the search box when they have questions in regards to a product.
